Brain trust is a new format idea for the podcast where either Rob or Jerzy presents something they’ve been working on and get feedback from the other host and anyone in the live chat who wishes to join in. In this episode Rob shares some ideas about marketing principles he’s hoping will help with both reaching out to new customers and with continuing to serve existing customers. In the brain trust Jerzy and Rob will react to and critique the marketing principles and you’re invited to join in!
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